I actually refunded an online subscription
I'd never attempted to refund a digital product. Most services explicitly state that they don't do refunds, so I just accepted that reality. There are exceptions, of course, like Steam and you-know-what-VPN. But I think Steam was forced to add a refund feature by law, while for you-know-what-VPN it's probably a marketing strategy: only a small number of users actually invoke their money-back guarantee.
At some point, I learned that people sometimes get refunds through customer support. Today I had the chance to try it myself - and it worked! I subscribed to an online service, wasn't satisfied with its quality, and asked for a refund. Even though they had a no-refund policy, they approved my request "as an exception." Great success! I felt I had to share this experience, because the veneer of "we don't do refunds" can be discouraging - it was for me.
I'm not sure about exceptions and gestures of goodwill, though. It seems like customer protections might play a role in their willingness to accept such requests - at least in Europe. In any case, if you ever find yourself so dissatisfied with a digital product that you don’t want to use it at all, try asking for your money back. The worst thing that can happen is they say no!
That is, of course, if you manage to break through the wall of chatbots and speak to an actual human.